Conversion-mapped information architecture
Every page assigned to a revenue funnel stage. User journeys audited. Flows tested. CTAs weighted by deal value.
Most websites are design-first. We build conversion-first. Strategic information architecture, performance optimization, and revenue-mapped design—so every page earns its place in your funnel.
We build websites where every element—navigation, copy, interaction, hierarchy—is engineered for either discovery or conversion.
Every page assigned to a revenue funnel stage. User journeys audited. Flows tested. CTAs weighted by deal value.
Sub-2s loads on 4G. INP below 100ms. Images optimized 60%+. Server-side rendering where it matters most.
Modular design system. Template-driven content. SEO baked in. Your team ships updates without developers.
Conversion tracking per traffic source. Behavior flows mapped to revenue stages. Weekly automated reports to your Slack.
A 1-second delay = 7% revenue loss. We benchmark every millisecond, optimize every interaction, and test every design hypothesis—because your site doesn't exist to be beautiful. It exists to convert.
Design-by-design, here's what you get with Resaco versus a typical web design agency.
Book a 60-minute working session with a senior product strategist. We audit your funnel, benchmark your conversion rate against 3 competitors, test your highest-value flows, and walk you through a one-page roadmap.
The questions we get every week — and the answers we'd give you on a call.
Yes. We integrate with any CRM that has an API. Form submissions go straight to your CRM, tracked with UTM source. Sales teams see exactly which page and traffic source each lead came from. This is why conversion tracking works—because you can close the loop from visit → lead → deal. We also set up event tracking so your sales team can see if a lead has visited pricing, the case studies, or your integrations page (all signals of deal likelihood). CRM integration is non-negotiable.
12 weeks, end-to-end. Weeks 1–4 are strategy and design. Weeks 5–8 are development and testing. Weeks 9–12 are launch and optimization. The reason we don't do "faster": speed creates technical debt. A website built in 4 weeks will load 2 seconds slower than one built in 12 weeks. For every 1-second delay, you lose 7% of conversions. So we build once, we build right, and we launch with confidence. Most agencies do the opposite.
Only if it's done poorly. We preserve every URL, maintain your internal link structure, and implement redirects before launch. In fact, our redesigns typically improve SEO: faster load times, better mobile experience, and cleaner code all help rankings. We've redesigned sites with 500k+ organic sessions and seen traffic actually increase 3–5% in the first 60 days because the site is now technically sound. The key: redesign done right is not a risk—it's an opportunity.
Depends on your complexity. Webflow is great for pure marketing sites (landing pages, product sites, content hubs). WordPress is good if you have massive content libraries and need advanced customization. Custom builds are for enterprises with unique technical needs. We typically recommend Webflow for 80% of clients because it's fast, secure by default, and your marketing team can edit content without a developer. The trade-off: less customization. For SaaS and developer-heavy companies, custom builds make more sense. We'll audit your needs and recommend what actually fits.
Yes to both. We host on high-performance infrastructure (typically Vercel, Netlify, or AWS) and optimize every asset: images compressed 60%+, fonts subset, JavaScript deferred, CSS split. We target sub-2-second loads on 4G networks. This matters because page speed is a conversion lever (faster = more conversions) and a ranking factor (Google favors fast sites). We benchmark your speed against competitors as part of the audit. If you're loading in 4 seconds and competitors are at 1.8 seconds, that's a 30% conversion loss right there.
Launch is the beginning, not the end. We recommend a 90-day optimization phase where we A/B test headlines, CTAs, form fields, and page layouts based on user behavior data. We ship 1–2 improvements per week. After 90 days, you can either shift to a retainer (we manage ongoing updates, A/B tests, and feature additions) or take it in-house with documentation we provide. Most clients stay on a retainer because the compounding gains from testing are worth it—every 5% conversion improvement is worth 6 figures if you have meaningful volume.
Ranges from €25k–€100k+ depending on complexity. A product marketing site: €25k–€40k. A conversion-heavy SaaS site with integrations: €50k–€75k. An enterprise platform with complex flows: €75k–€150k+. We price based on custom builds, integrations, content strategy, and testing infrastructure. We don't do fixed-price bids (they incentivize cutting corners). Instead, we propose a 12-week engagement with clear scope, and you see progress every 2 weeks. Most clients find this more predictable and transparent than "€X all-in."